I’m Ricardo Pereda, a multidisciplinary designer crafting brands and packaging with purpose, clarity, and lasting impact.
About me
I'm a passionate Graphic Designer with over fifteen years of experience crafting eye catching designs and pushing unique stories for clients.
I partner with businesses across the world to create visually compelling, accessible, and eye-catching designsl.
Services
Visual Brand IdentityPackaging DesignCorporate DesignDigital DesignWeb DesignClients
PRÜVITCARGOBASESWISS LIFEREDKENL'Oréal
Experience
Independent Product Designer 2026Product Designer at ABC 2025-2026UI/UX Designer at Novo studio 2024-2025Graphic designer at ornix 2022-2024This is what I do:
Visual Brand Identity
1
Visual brand identity is the collection of elements that shape how your brand is seen and remembered. We craft systems of color, typography, and imagery that reflect your core values and connect emotionally with your audience. A strong identity builds trust, recognition, and lasting impact.
Digital Design
2
Web and digital design covers the look, feel, and usability of your online presence. We design engaging, responsive websites and digital assets that communicate your story clearly while driving action. Effective digital design ensures your brand stands out across every platform and device.
Packaging Design
3
Product packaging, most simply, refers to the process of designing, evaluating, and producing packages for products. We use our knowledge of brand building to create beautiful product packaging design that combines not only your company’s objectives, but also speaks to your audience’s needs.
Great packaging design will be eye-catching, visually pleasing, and memorable, while aligning with the product inside.
Corporate Design
4
REPLACE - Visual brand identity is the collection of elements that shape how your brand is seen and remembered. We craft systems of color, typography, and imagery that reflect your core values and connect emotionally with your audience. A strong identity builds trust, recognition, and lasting impact.
Some brands I’ve worked with:
